The practice of Electronic Medical Records (EMRs) in healthcare has transformed the way patient information is collected, stored, and managed. EMRs are digital versions of paper charts, containing a patient's medical history, diagnoses, medications, treatment plans, immunization dates, allergies, lab results, and other pertinent clinical information. The healthcare industry has widely adopted EMRs due to their numerous advantages in improving patient care, operational efficiency, and overall healthcare delivery. Efficient Information Management: EMRs streamline the storage and retrieval of patient information. They eliminate the need for physical storage space required by paper records, making patient data easily accessible to authorized healthcare providers. EMRs allow for quick retrieval of patient information during consultations, reducing administrative time spent searching for records and enabling more efficient care delivery. Enhanced Coordination of Care: EMRs facilita...
"The creation of a brand image is associated with a marketing strategy that allows us to propose what we want to represent, how we want our company to be known and what objectives we have."
Previous recommendation, read:
• How to
create a personal brand on the internet?
Start exploring the canals
Once we know what image we want to give and what image we
currently have of us on the internet, we must begin to generate our own image ;
In this way, we will begin to define through which channels we want to appear
and how we want them to find us.
We can use a blog ; If there is an area that we are familiar with, it is not necessary to be the world's leading expert, we can do our own analysis of the subject. Make even videos or explanatory presentations of tasks that we know and that may be interesting.
By doing this, we will be beginning to generate content,
almost without trying, we will be forcing ourselves to delve into the subjects
that interest us , since to write an article it is interesting to do some
research.
We will follow publications that provide information and
give us news or advances in our field, which we can then comment on. It is
important and useful to name what our sources are, what environments we follow,
but also to be constant .
If we want to be attractive , one way to do it is to have a
periodicity, daily, weekly, something in between , that makes people who have
read something interesting on our blog come back later to see what else we have
written.
Another channel in which we must be present will be the
different social networks , create profiles on Facebook, LinkedIn, Twitter that
are not static environments, but that we use to interact with other people.
We will have to act periodically in each one of them, as is
expected of an active user ; On Twitter, we can make comments several times a
day, every time we see an interesting topic, these comments can be linked to
our Facebook, LinkedIn and Google+ networks. Not only on Twitter, you can make
movement within the environment, when we see things that we find interesting,
share them with our contacts within these networks.
This activity of communicating, analyzing and sharing
information should be a constant task . The creation of a brand, if we want
them to follow us, it must be interesting, it is not good someone who simply
dedicates himself to repeating the words of others, for that we will follow the
other person directly, it is interesting who contributes something more
different to those people .
Social networks (such as Twitter, Google+, Facebook or
LinkedIn) can also help us to give greater promotion and relevance to our own
articles on our blog , so that people see that we are generating content. That
generation of content is good for inviting and accepting comments, it can help
us make articles richer and attract more people.
The add fonts and mention us where we access information ,
and show that we are honest in writing and creating our article, is also a way
to invite others to refer to us when we use or we mention is their sources.
In search engines, currently, one of the variables used when
positioning content is to measure how many times your page is referenced by
others and how many times we reference, that is, the pages that spread the most
information are considered more relevant as results of searches .
For all this, appearing on Twitter, Facebook, Google+ or
LinkedIn helps us to be referenced ; If other people refer us, the more points
we will get and the higher we will be in the search engine positions.
Be proactive and work for your reputation
If we give important and relevant data, others will point
us, reference us and follow us, that will give us more importance. For all
this, it is good to have a strategy of what we want to say, who may find it
interesting, how to attract people to our site . If we enter someone's blog and
use it as a reference, we can add a comment indicating it and thanking them for
the information; in this way, that person may come to visit our site and give
us a comment.
There is also the possibility that someone does not agree
with what we write, especially if we deal with conflictive issues ; In that
case, we must be prepared to receive such comments and treat them in a correct
and polite way .
From the moment we are appearing on the internet and
publishing information, we have a public point, which we must take care of and
maintain.